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Pengaruh Literasi Ekonomi dan Teman Sebaya Terhadap Perilaku Konsumtif Mahasiswa Peserta KKL (Kuliah Kerja Lapangan) STIE Sutaatmadja Subang 2018
The purpose of this study to determine the effect of economic literacy and peers on the consumptive behavior students in the STIESA Field Work Lecture 2018 participants. This study uses a quantitative approach. The population in this study were all participants STIESA Field Work Lecture 2018 amounted to 99 people. Data collection techniques in this study using the test and questionnaire. The analytical method used in this research is descriptive analysis and multiple linear regression analysis. The results showed that partially economic literacy had a negative effect on consumptive behavior, and peers had a positive effect on consumptive behavior. While simultaneously, economic literacy and peers influence together on consumptive behavior.
Keywords: Economic Literacy, Peers, Consumptive Behavior