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  • Tahun Penerbitan
  • Ketersediaan
  • Lampiran
  • Tipe Koleksi
    Lihat Lebih Banyak
  • Format Fisik Dokumen
    Lihat Lebih Banyak
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  • Bahasa
Ditemukan 1 dari pencarian Anda melalui kata kunci: author=DIWANTI OKTARINA
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PENGARUH ELECTRONIC WORD OF MOUTH (E-WOM) DAN PERSEPSI RISIKO TERHADAP KEPUT…
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DIWANTI OKTARINA

This study aims to determine the effect of electronic word of mouth (E-WOM) and risk perception on online purchasing decisions on Indonesian and Malaysian consumers partially and simultaneously. The data used in this study are primary data by distributing questionnaires. The method used in sampling is non-probability sampling method with purposive sampling technique and th…

Edisi
0
ISBN/ISSN
-
Deskripsi Fisik
KKL
Judul Seri
-
No. Panggil
22/AK/2015